As a Product Designer at Yocket, I played a pivotal role in expanding our onboarding experience to undergraduate study-abroad aspirants and their parents. Previously, Yocket’s onboarding was tailored exclusively for graduate (Master’s) applicants, this case study explores the challenges, research-driven insights, and UX strategies that shaped the design of a dedicated undergraduate onboarding flow—ensuring that both students and parents experience a frictionless and intuitive process.
Project
Personal Project
Services
Visual Design
UI & UX Design
Team
Sustainability
Date
Dec 2023
25%
reduction in drop-off rate
30%
parents felt involved and inspired
84%
Metric Title 3.